Frequently Asked Questions
Does Direct Mail to Canada break through the advertising clutter?
Yes! Although Canadians are exposed to hundreds of advertising messages each day, Canada Post delivers an average of only 2 items of addressed mail and 1 item of unaddressed mail daily. 1
Do Canadians welcome direct mail?
Yes! As compared with other methods of direct marketing, Canadians most welcome Direct Mail and pay the most attention to it. 2
Is Direct Mail to Canada effective?
Yes! 64% of Canadians read addressed direct mail right away when it arrives. Another 23% of Canadians keep it to review later at a time more convenient to them. 2
- 1 Canada Post, Annual Report
- 2 Canadian Facts, 2000
